This is a working list of PPC articles, resources, and tools that I have been compiling over time.

Feel free to share and use as you please.

If you found this helpful or have some great resources you think I could include let me know!

The Essentials


Data Analysis & Reporting:

Helpful Tools & Suites

Automation, Management & Reporting Tools:

Research & Analytics Tools:

Ad Building Resources:

URL Building Resources:

Tracking Tools:

Landing Page Tools:


AdWords Guides:

AdWords Scripts

PPC Bidding

List of Digital Advertising Alternatives to AdWords

Knowledge Bases & Communities: